Spring Summer 2017 Fashion Month Recap

Recapping the brands that stood out the most to Blueprint in this year’s SS 17 Fashion Weeks around the world.

While many of us have started switching out our shorts for our denim, our tank tops for our sweaters, others have laid out their warm weather wardrobes already. What time is it? It’s Fashion Month.

Fashion Month is a term coined for the long stretch of time (typically a month, hence the term) over which the “Big Four” fashion capitals of the world hold their seasonal fashion weeks. The “Big Four”, receiving a majority of the press and commercial light, are New York, London, Milan, and Paris.

Though New York was the first city to begin holding seasonal fashion weeks in 1943, the concept of the fashion show itself arose, not surprisingly, in Paris. Starting from the 1850s, French “haute couture” (high fashion) houses began holding private shows for their most prized clients. These often involved “parades” in which models formed in lines to exhibit the salon’s newest garments. In fact, fashion week are still called “défilés de mode” today- meaning parades of fashion.

After Eleanor Lambert put together the first New York Fashion Week (then called Press Week) in the middle of World War II, other cities started to catch on, from London to Milan to Seoul.

Now that we have a bit of context of the runway and its origins, let’s go through the most stand-out show of the “Big Four”’s Spring/Summer 2017 Fashion Weeks.

  1. Kenzo
  • Kenzo’s SS 17 show this fall was particularly hard to forget- as it began with an installation of performance artists who posed like marble statues, painted in chalky hues. This season’s line featured embellished slip and tank dresses, balanced with utilitarian outerwear such as military raincoats, parkas, and oversized denim jackets.
Photo: Indigital

2. Off-White

  • A rising name in streetwear, the brand Off-White featured a variety of styles this season, starting with classic blue-striped shirts and girl-boss red suits, followed by a mix of sporty and feminine, with dresses flooded in ruffles and racer back tanks paired with fluffy tutu skirts.
Photo: Marcus Tondo

3. Preen by Thornton Bregazzi

  • Already nicknamed the highlight of London Fashion Week, Preen is bringing back the 70s, constructing gowns and mixing in a casual preppiness with polo tees made from glitter, chiffon, flower prints, velvet and embroidery. Along with their makeup, the models looked ethereal and witchy in their get-ups.
Photo: Yannis Vlamos

4. Marc Jacobs

  • Full of ruffly, sheer dresses, embroidered coats, camo patterns and massively padded shoulders all in shining metallics, this season’s clothing line was reminiscent of a vintage store, continuing Jacob’s signature style of whimsical and playful.
Photo: Umberto Fratini



  • As the brand was recently handed over to Maxwell Osborne and Dao-Yi Chow as it was sold to the G-III Apparel Group, many were wondering how the new creative directors would take on the brand. This season’s futuristic theme was coincidentally fitting, and held a blend of edge and comfort. 
Photo: Luca Tombolini


What brands stood out to you the most this season? Let us know in the comments below.

-Seiyeon Park (’17)

Featured Image: Getty Images

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